I’m tired of self-proclaimed gurus.
In our field, there are an ever-increasing number of ‘experts’ and ‘gurus.’  A quick search on Linkedin shows 45,000 gurus and 450,000 experts overall, with a ridiculous concentration around SEO.  Employers are even seeking out this level of hubris by adding the term to their job listings.  The graph below shows [...]

 
Inbound links are links from pages on other websites that link back to your site. Inbound links are one of the factors that search engines consider when assigning your website a rank and in their view (algorithm) it is definitely quality over quantity. Even if your website has 6000 links but 5999 are spam and [...]